Top 5 Ultracasual Games on Android in the UK, Q2 2022

In Q2 2022, the ultracasual gaming market on Android in the United Kingdom showcased interesting trends across the top 5 games. Here’s a detailed look at the performance of these apps based on data from Sensor Tower.

Slime it: Slime Game Simulator, published by Hapy Games, experienced fluctuations in weekly revenue, peaking at approximately $925 in the final week of June. Weekly downloads showed a significant spike in mid-June, reaching around 2.3K, while weekly active users saw a notable increase from 1.5K to 3.8K throughout the quarter.

Fill The Fridge from Rollic Games started the quarter with strong weekly revenue of $1.2K, which then saw a decline, stabilizing around $466 by the end of June. Weekly downloads remained robust, peaking at 40.8K in April, with a steady rise to 30.4K by the end of the quarter. The app maintained a high number of weekly active users, reaching approximately 143.1K in the final week of June.

Goo: ASMR Slime Simulator by EXOMIND had a more modest revenue trend, with weekly earnings peaking at $168 in late March and then stabilizing around $80 by the end of June. Weekly downloads saw a sharp decline, with no new downloads recorded after early May. Concurrently, weekly active users decreased from 2.9K to around 460 by the end of the quarter.

Diamond Painting ASMR Coloring from CrazyLabs LTD showed consistent weekly revenue, averaging around $120, with a slight drop to $93 by the end of June. Weekly downloads fluctuated, peaking at 2.9K in mid-April and then stabilizing around 1.2K in late June. The app’s weekly active users followed a similar pattern, peaking at 7K in April and then decreasing to 3.2K by the end of the quarter.

Jelly Dye: Jelly Games & ASMR, published by CASUAL AZUR GAMES, saw steady weekly revenue, peaking at $59 in late April. Weekly downloads showed notable peaks, reaching 7.4K at the end of May, although there was a significant decline to around 1K by the end of June. Weekly active users followed a similar trend, peaking at 17.8K in late May and then dropping to about 7K by the end of the quarter.

For more in-depth insights and data, visit Sensor Tower.